We are pioneers in sustainability and caring for the environment, and this same ethos is applied to our skincare collection and its packaging.


All our products are sustainably sourced from the estate and other environmentally friendly producers, ensuring the security of provenance and 100% traceability of our ingredients.

They are made in the UK, with integrity and care for the environment.


All Wild Beauty products are bottled and packaged in recyclable materials.

The majority of our products are produced in glass jars or bottles. Our glass products are premium and robust, and we aim to encourage reuse through the development of refillable pouches.

Where we have used plastic bottles for select body products, these are made entirely (100%) from Post-Consumer Recycled (PCR) plastic. This is an environmentally friendly alternative that recycles plastic waste that would otherwise find its way into landfill.

Our mail order delivery box is made from 100% recycled cardboard and printed with 100% vegetable inks.


Packaging for all products has been carefully selected to ensure the highest possible standards, with the aim of reducing the environmental impact and ecological footprint wherever possible.

Consideration has been given to the package design, choice of materials, processing and lifecycle of the products and packaging.

We know we can do even better going forward and will continue to find and implement the most sustainable solutions in the future.


Using clean, renewable energy to reduce the impact on the environment is of paramount importance at Rhug.

The estate produces its own energy with hydro, geothermal, solar and wind turbine projects.

The riverside corridors running alongside the estate’s fields are part of the Welsh Government’s Tir Gofal and Glastir agri-environmental schemes.

Rhug has nearly nine kilometres of riverside, which is fenced off to protect the water and encourage wildlife habitats.

We are continually developing ways to further reduce our carbon footprint and enhance our beautiful surroundings.